AI-Powered Maternal Health Companion

Named for Ellenora.
Built for every woman after her.

A culturally competent AI companion supporting Black women through preconception, pregnancy, and postpartum with guidance that's always on and always free.

Scroll
3–4×
Black mothers are more likely to die from pregnancy complications than white mothers
$32B+
Annual economic cost of maternal health inequity in the United States
0
Support exists for mothers between appointments, leaving them vulnerable and alone
Where NORA comes from

A name carries
a history.

NORA is named for Ellenora, "Nora", a real woman, a great grandmother, who endured the violence of the eugenics era. Her choices were taken. Her voice was silenced. Her body was not her own.

These histories are not distant. They shape how care is experienced across generations. NORA was built so that no woman has to face that system alone again.

"Black women reclaiming the technologies that have so often left us behind, to build something better, creating not only change for ourselves but expanding what care can look like so that all women are seen, supported, and truly cared for."

— Jordan Williams, Founder of NORA
Family portrait
Family photo
Family gathering
Ellenora's family, across generations
The legacy she left

Every woman in this photo
is here because she persisted.

Ellenora survived. She built a family. Generations of women exist because of her strength. NORA exists to protect every generation that comes next, so that no woman's story ends before it should.

Ellenora surrounded by generations of family

Three generations. One name. One mission.

Your journey, your terms

NORA meets you
wherever you are.

Whether you're just beginning, expecting, or recovering, NORA has guidance built for exactly where you are right now.

🌱
Trying to Conceive

Personalized cycle tracking, ovulation guidance, and preconception health support tailored to your body.

  • Cycle length & LMP tracking
  • Ovulation timing guidance
  • Preconception nutrition
  • What to expect when trying
🤰🏾
Pregnant

Week-by-week support for every question, symptom, and milestone across all three trimesters.

  • Week-by-week baby development
  • Symptom guidance
  • Nutrition & safe exercise
  • Prenatal appointment prep
💜
Postpartum

Recovery support, mental health resources, and newborn care guidance, for up to two years after birth.

  • Physical recovery support
  • Postpartum mental health
  • Breastfeeding guidance
  • Newborn care questions
How NORA works

Simple. Personal.
Always there.

01
Tell NORA your story

Set up your profile in under a minute, your journey stage, how far along you are, and where you're located. NORA uses this to personalize everything.

02
Ask anything, anytime

Nutrition questions. Symptom concerns. Baby development. Birth prep. Warm, evidence-based guidance 24/7, no appointment needed.

03
Get connected to care

NORA connects you to local clinics, WIC offices, birth centers, and maternal health programs, all tailored to your location and needs.

04
Never walk in alone

NORA helps you prepare for appointments, understand your options, and advocate for yourself, because every woman deserves to be heard in the room.

Board of Advisors

Built with the best.

Dr. Jacquelyne Howard
Dr. Jacquelyne Howard
Senior Professor of Practice, Connolly Alexander Institute for Data Science
Dylan Murray
Dylan Murray
Chief Operating Officer, Exactics Biotech
Mara Baumgarten Force
Mara Baumgarten Force
Board Member, Touro LCMC Health
Kathryn Sullivan
Kathryn Sullivan
Finance & Computer Science, Tulane LePage Center Fellow

Your journey
starts here.

Tell NORA where you are and she'll meet you there with guidance, resources, and support built for you.

Begin your journey →